Interns: Your Company's Future Brand Ambassadors

You are here

Interns: Your Company's Future Brand Ambassadors
Thu, July 16, 2015

By Ryan Scott

Summer is the high season for interns, so corporate environments everywhere often look a little younger. According to the National Association of Colleges and Employers (NACE), estimates of the total number of interns range from one to two million – but this is only a guess, since so many businesses don’t document unpaid interns.

The explosion of internships gets a deservedly bad rap as a frequently unfair channel for free or cheap labor. But if handled thoughtfully by both sides as a structured mentoring experience providing opportunities for meaningful work, internships can be a mutually beneficial tool for businesses and students alike.

In the best of worlds, companies are able to lay the seeds for millennial recruitment by developing relationships with future job seekers, while also creating brand ambassadors that can spread the positive word about their organizations to other employee prospects. And mentoring an intern can serve as a novel form of community outreach that’s uniquely rewarding for existing employees. Click here to read more.

"The LA Fund's #ArtsMatter campaign reminds us that exposure to the arts is
essential for any truly meaningful education. The arts give us a deeper understanding of
our world and of ourselves. We must fight to keep them alive and well in our public schools.”

Jeffrey Katzenberg CEO of DreamWorks Animation

Open Modal

Stronger Together, Building Together

Joining forces to create access and opportunity for
hundreds of thousands of LA County youth.

See the site

We are the LA Promise Fund. Join Us.